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McDonald's this week revised its U.S. value strategy after posting its slowest sales growth in more than a year, prompting trader Mike Khouw to describe the chain as the new 'Value Meal' story in the market. The move reflects pressure on fast-food chains to reassert affordability amid cautious consumer spending. The strategy shift comes as McDonald's and peers navigate a challenging environment for value-conscious diners, with investors watching closely to see whether the changes can reignite traffic and sales momentum.