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Coca-Cola named Rob Gehring, previously of Monster Energy, to head its North American operations as the beverage giant works to sustain growth amid consumers facing higher gas and grocery prices. The hire signals Coca-Cola's effort to bring fresh leadership and energy-drink category expertise to its largest market. The move comes as consumer staples companies broadly navigate cautious spending patterns, with Coca-Cola looking to defend market share and pricing power in a challenging macro environment.