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Chinese sponsors have cut ties with footballer Kylian Mbappé after a viral meme and remarks that referred to Mao Zedong as a dictator, with the backlash reported on October 28, 2026. Chinese state media warned that his apology will be judged against his future actions. The episode shows the commercial risk global athletes and their sponsors can face in the Chinese market when political comments draw public criticism.

1 outlet · 1 article · first seen Oct 28, 12:02 AM ET

What this touches in markets

Stored closes for the instruments tied to this story's tags and places, with their dates.

  • XLY closed at 115.45, up 1.04%, on 2026-10-27. Listed for: Consumer Discretionary sector ETF.

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