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Oura agreed to acquire Counsel Health for $625 million, the company announced with its quarterly earnings on November 10, 2026. Counsel Health calls itself an AI-native primary care company that delivers AI-generated health insights from wearable data, with a path to conversations with in-house physicians. TechCrunch noted the deal comes weeks after Oura postponed its IPO of up to $2.2 billion indefinitely, citing uncertainty in the IPO market. Oura expects the deal to close before the end of the year.