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Kim Kardashian's shapewear and clothing brand Skims is offering refunds or store credit for its $148 accessories advent calendar after it drew widespread mockery on social media. A Skims spokesperson said "for some, the calendar didn't meet expectations" and said the company had personally contacted every customer. The BBC reported that the calendar's contents, including hair clips and keychains, were criticised as cheap-looking, with some comparing them to things found down the back of a sofa. The calendar promised "twelve days of fun surprises" and listed items such as a tartan teddy bear keychain, Skims logo hair clips, a squishy ornament, and a furry compact mirror keychain. TikTok users compared the contents to things a cat might collect or items cleared from a bedside table, and some posted videos of themselves cleaning out sofas to joke about making the calendar. Mintel and Ipsos analysts told the BBC that such backlash reflects shoppers' expectations of value from unboxing content, and that advent calendars must justify their price. Skims had not responded to the BBC's request for comment at the time of the report.