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X launched its own clipping tool on Monday, letting users trim a moment from any video, add their own commentary and post it to X without leaving the platform. TechCrunch reported that the feature appears to be little more than a basic video trimmer, and that each clip carries a "Clip from" label linking back to the original video. X said creators and clippers can earn from views on clips through its Original Content Rewards program, which is open only to eligible creators and pays based on levels of audience engagement. TechCrunch framed the launch as an effort to draw social media talent and spur influencer engagement, following clipping practices common on other platforms, where influencers often pay firms to make clips for them. The move follows X's earlier additions aimed at creators, including long-form videos, long-form posts, exclusive threads behind paywalls in March and a livestreaming studio with $1 million set aside for creators in July.